ANALYSIS AND APPLICATION OF ADVANCED DIGITAL MARKETING METHODS IN CREATING AND PROMOTING AN ONLINE TRADING PLATFORM
Tashmukhamedova Gulchekhra Takhirovna , Director of the company "Revolution team" LLC Narzullayev Asadbek Rustam o’g’li , Student at the institute International School of Financial Technology and Science Davronov Murodjon Shuxrat O‘g‘li , Master of the Urganch branch of the Tashkent University of Information TechnologiesAbstract
This article analyzes and explores the application of advanced digital marketing techniques in the creation and promotion of an online trading platform. With the increasing prevalence of e-commerce, it is crucial for online trading platforms to employ effective digital marketing strategies to attract and engage customers. The article examines various advanced digital marketing methods and provides insights on their practical application for creating and promoting an online trading platform.
Keywords
Online trading platform, digital marketing, advanced techniques, e-commerce, customer engagement, promotion, SEO, PPC advertising, social media marketing, content marketing, email marketing, influencer marketing, data analytics, optimization.
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